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M&C charity as our Fi crowned Rose of Tralee

People |

M&C Saatchi suit Fiona O’Sullivan has been crowned Sydney’s Rose of Tralee.

The fearless Optus Account Manager will jet back to her homeland to represent the Harbour City in the annual celebration of all things fair and Eire this August.

Fiona was crowned Sydney’s Rose at a glittering selection ball at the Sofitel Sydney and will become the 50th to represent the city at the annual festival celebrated among Irish communities all over the world.

The 26-year-old from Cork said the honour is a “dream come true”.

“The Rose of Tralee competition is a fantastic celebration of Irish culture.

“Representing Sydney is a massive honour, as Sydney has really become my home away from home since I arrived here in 2011.

“Everyone, both at home in Ireland and here in Sydney, has been so supportive and all are excited about the festival in Tralee in August. I hope I do the Sydney Irish community proud.”

Word of Fiona’s triumph got around M&C Saatchi the Monday after she won the title.

The call around 99 Macquarie St went out for Fiona to give a rendition of Scottish ballad Caledonia that she sung as part of her winning routine.

But agency staffers would only get their song if they raised $500 for the Conquer Cancer Ride that 21 M&C Saatchi-ites are taking part in.

In just over 15 minutes a staff whip round had raised more than $1,000 for the great cause, the email was sent into meltdown and Fiona enchanted all and sundry with a moving recital from the Level 3 long table (pictured below).

An effort worthy of Sydney’s Rose of Tralee.




Re CD Jason Little to give it large as Loeries Jury Chair

People |

Jason Little, Creative Director of Re, M&C Saatchi’s strategic branding and design consultancy, has been appointed jury chairman of Design at the 2013 Loeries Awards.

The pinnacle awards for Africa and the Middle East’s brand communication industry will be held in Cape Town to cap off Loeries Creative Week.from 16 - 19 September.

The globally credentialed Little has participated on numerous international award juries and has been on the receiving end of all the big ones himself, having won gongs at D&AD, Graphis, NY Type Directors Club, Tokyo Type Directors Club and the One Show, among others.

“I am extremely honoured to be jury chair of this prestigious show,” Little said.

“I can’t wait to see the work from a part of the world that has such an incredible creative vibrancy.”

Little will also be speaking at the International Seminar of Creativity as part of the Loeries Creative Week.


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